Moz presented the results of an annual study of the influence of various factors on the ranking of sites in the local Google search for 2018. The report is based on a survey of leading experts in the field of local SEO.
According to Moz, local search continues to grow rapidly and change. At the same time, the biggest changes this year were recorded in relation to the signals of Google My Business. There is also an increase in the importance of feedback and a continuing decline in the si...