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Browsing: Apple
Apple is the maker of the iPhone, iPad, Mac, Apple Watch, and a wide range of software and services. This tag collects everything Apple: product launches and rumors, iOS and macOS updates, hands-on reviews, and analysis of the company’s strategy. From keynote announcements to everyday tips, it’s your hub for all things Apple.
Apple takes the wraps off its first folding iPhone on September 9, and the rumor pile has spent months building a list of what the phone will not have. Face ID, a telephoto lens, mmWave 5G and the Action button are all expected to be missing from a phone that starts around $2,000.
watchOS 27 brings a rebuilt, Google Gemini-powered Siri AI to Apple Watch, but full support depends on your paired iPhone, not just your Watch model.
iOS 27 rebuilds the Apple Pay checkout sheet with swipeable cards, a full wallet grid and live balances shown before you pay. Here is what changes and when it lands.
Apple’s iPhone 18 keynote is on September 9, and trade-in values have historically started sliding on announcement day rather than release day. Here is what your phone is worth now, how fast that changes, and the storage quirk that costs people the most money.
Apple’s September 9 event is expected to bring a redesigned Watch Ultra 4 with a thinner titanium case, doubled sensor hardware, and an FDA-reviewed blood pressure risk feature, though reports disagree on how major the redesign really is.
There is a VPN screen buried in your iPhone settings, and a lot of people have found it and assumed they just saved themselves a subscription. It is a client, not a service. Here is what it is actually for, and what Apple ships that does protect you.
Apple disclosed John Ternus’s compensation in an SEC filing on his first day as CEO. The headline number is $58 million for fiscal 2027, but three quarters of the equity only pays out if Apple’s shareholder return beats the rest of the S&P 500.
Bloomberg’s Mark Gurman says the folding iPhone Ultra will likely ship with MagSafe magnets built into the phone. Samsung has shipped eight generations of foldables without ever doing that, leaving the magnets in a case you buy separately.
The Sonos Ace Ultra arrives at $449 with 35 hours of battery, aptX Lossless, and a user replaceable battery and ear cups. The AirPods Max is $549 with 20 hours and no lossless over Bluetooth. Here is where the gap is real and where Apple still wins.
Apple’s September 9 event brings Series 12 with an always-on heart sensor, a faster chip, a ceramic case option, and FDA-cleared hypertension alerts.
